How to Find a Reputable Dog Breeder and Avoid Supporting Puppy Mills

Bringing a new dog into your life is a heartwarming commitment—one that should benefit both your family and the dog you welcome home. But for many in the dog-loving community, like us at DogDog, there’s another essential layer to this decision: ensuring your choice doesn’t unintentionally support puppy mills. Navigating the world of breeders isn’t always easy, but with the right approach and knowledge, you can help break the cycle of neglect and suffering, choosing instead to champion responsible breeding and animal welfare.

Close-up of an adorable Bernedoodle puppy standing in a studio setting.

Why Choosing a Reputable Breeder Matters

The demand for puppies—especially purebreds—has fueled an industry where not every breeder holds animal welfare at heart. Puppy mills put profits first, while responsible breeders focus on the health, temperament, and long-term wellbeing of their dogs. As advocates who raise money for shelter animals every day, we’ve seen firsthand the sad consequences of puppy mills: sick puppies, traumatized animals, and overburdened shelters. By choosing the right breeder, you can help combat these harms and set a positive example for others.

What Makes a Breeder “Reputable”?

  • Focus on the dogs’ health and socialization—not just appearances or profit.
  • Dedication to lifelong responsibility, including support for the dogs they’ve bred.
  • Complete transparency with paperwork, facility visits, and health history.

Step 1: Do Your Research

Start by narrowing down breeders who are recognized in dog-enthusiast communities, breed clubs, or through recommendations from veterinarians and ethical advocates. Steer clear of online ads promising immediate shipment or numerous puppies for sale year-round. Instead, look for:

  • Breeders with a proven history of ethical practices
  • Membership in recognized breed clubs
  • Positive feedback from previous puppy owners (don’t hesitate to ask for references)

Cute puppy with attentive eyes sitting outdoors in sunlight.

Step 2: Insist On A Facility Visit

One of the most telling differences between responsible breeders and puppy mills is willingness to let you see where the dogs live. Great breeders are proud of their environment—you should see:

  • Clean and spacious areas where dogs can play, exercise, and interact with people and each other
  • Mother dogs living with and caring for their puppies
  • Puppies that are lively, curious, and well-socialized

If you’re shown only a “display room,” denied a tour, or discouraged from interacting with parent dogs, this is a major red flag. Ethical breeders welcome transparency—they want you to feel comfortable that their practices reflect real care.

Step 3: Review Health Testing and Documentation

Health should come first for every dog, not just the puppies being sold. Always ask to see:

  • Genetic screening results for the parents (to prevent hereditary diseases common in some breeds)
  • Veterinary records (showing vaccination history, deworming, and health checks—signed by a licensed vet)
  • A multi-generation pedigree (responsible breeders are proud of maintaining healthy lines and can explain breed choices)

Charming French Bulldog puppy with a 'Free Kisses' sign on a vibrant red background, perfect for pet lovers.

Step 4: Assess Socialization and Early Life Care

Early experiences shape a dog’s lifelong temperament. We’ve seen, time and again, that dogs who lack proper socialization in their first weeks can face behavioral challenges later on. A reputable breeder will share in detail how puppies are:

  • Exposed to household sights and sounds, children, and other pets
  • Introduced to gentle handling and positive training from birth
  • Slowly weaned and sent home with familiar items (like a toy or blanket) to ease the transition

Adorable English Bulldog puppy walking confidently on a sunny outdoor path.

Step 5: Expect the Breeder to Screen You Too

While it might feel odd to be interviewed when you’re the one making the purchase, this is one of the best signs you’ve found an ethical breeder. They might ask about:

  • Your daily schedule and experience with pets
  • Your family, home environment, and other animals
  • Plans for training and veterinary care

Breeders who care want to ensure each puppy is a good match for their new life. Some may require spay/neuter agreements unless you’re an approved, responsible breeder yourself.

Step 6: Get It All in Writing

Trustworthy breeders protect their puppies—and your peace of mind—with clear contracts. Expect paperwork that outlines:

  • Health guarantees (often for at least two years against genetic disorders)
  • Return/rehoming policies requiring you to return your dog to them if you can no longer care for it
  • Detailed care instructions and feeding schedules

Red Flags: Signs of a Puppy Mill or Irresponsible Breeder

  • Unwilling to let you visit or see where the animals are kept
  • Constant supply of litters or multiple breeds available at all times
  • Puppies offered for sale or delivery before 8 weeks of age
  • Pressure to buy immediately, with little or no screening of your suitability
  • Prices far below the breed average (cheap puppies can come at a high cost to animal welfare)

Golden Retriever enjoying a walk in a sunlit field during sunset, creating a warm and peaceful atmosphere.

Beyond Breeders: Consider Adoption

As a company dedicated to supporting animal shelters and rescue organizations, we believe every dog deserves a home. If you haven’t already, consider adoption—countless loving dogs of all ages and breeds are waiting for a second chance. Many shelter dogs come fully vetted, temperament-tested, and ready for their forever homes.

Empowering Others: Spread the Word

Your actions matter, and by making informed, compassionate choices, you inspire others to do the same. Share your experience—whether you’ve found a fantastic breeder or chosen to adopt—with friends and family. If you meet a breeder you trust, support them by recommending responsible pet ownership to others.

Final Thoughts

Finding a reputable dog breeder is about more than bringing home a healthy, happy puppy—it’s about making a difference for dogs everywhere. It may take a little extra time, effort, and patience, but the reward is knowing that you’re not only giving a dog a better life, you’re helping improve the standard of care for generations of animals to come.

If you’re passionate about helping animals, remember that even your everyday choices can make an impact. Every search you make with DogDog helps feed and care for shelter dogs across the United States. Join us in creating a better future for animals—one thoughtful decision at a time.